Money returns EMs, gold ETF flows surge to ₹24,000 cr, equity inflows cool

January 2026 was a month for investors. A lot of money was moved around. Indian gold ETFs got a lot of money about 24,000 to 24,040 crore rupees. This was a surprise. At the time equity mutual funds did not get as much money as they usually do. The money that went into equity funds was about 24,029 to 24,029.6 crore rupees. This was a change.

So what happened? Well there were a reasons. Some people thought that the US Federal Reserve might cut interest rates. This made gold more attractive. There was also a lot of uncertainty in the world which made people want to invest in things like gold. Some investors just wanted to spread their money and not put it all in one place.

Gold ETFs were very popular. They got about 24,040 crore rupees in January 2026. This was double what they got in December 2025. It was also a lot more than they usually get in a month. Equity mutual funds on the hand did not do as well. They got 14 percent less money than they did the month before.

Some other types of investments also did well. Silver ETFs and multi-asset funds got money. Some tracker and thematic ETFs also did well.

So why did people put much money into gold ETFs? Well some people thought that the US Federal Reserve might cut interest rates. This would make gold more valuable. Some people also thought that the world was a place and that gold would be a safe investment. It is also easy to buy and sell gold ETFs, which makes them attractive to some investors.

Some people also moved their money from equities to ETFs. This was because they wanted to reduce their risk. They thought that equities might be too risky so they put their money in gold instead.

There were also some investors who put their money into Emerging Markets ETFs. This includes gold-exposed or India-exposed products.

Now lets talk about who won and who lost. The winners were the gold ETFs and precious metal products. The managers of these funds made a lot of money. The losers were the gold sellers and the people who invested in high-beta equities.

The way ETFs work is that they concentrate flows. This means that when a lot of people buy or sell an ETF it can have an impact on the price of the underlying asset. In this case the big inflows into ETFs drove up the price of gold.

It’s also worth noting that ETFs are easy to trade. This makes them attractive to investors who want to buy or sell an asset.

So what does this mean for investors? Well it’s an idea to have a diversified portfolio. This means putting your money in types of assets like equities, gold and bonds. It’s also an idea to keep an eye on the news and adjust your portfolio accordingly.

In the term investors should watch the US inflation prints and Fed commentary. They should also keep an eye on risk sentiment and geopolitical developments. In the term they should watch the mutual fund monthly data to see if the gold ETF surge is a one-month spike or the start of a persistent reallocation.

Investors should also be aware of the risks. If the US Federal Reserve does not cut interest rates gold could go down in value. There is also a risk that the price of gold could be affected by inflows or outflows of money.

Overall January 2026 was a month for investors. A lot of money was moved around. Gold ETFs were very popular. Investors should be aware of the risks. Keep an eye on the news to adjust their portfolios accordingly.

Some investors are long-term allocators. They should treat gold ETFs as part of a diversification bucket. They should not put all their money in ETFs but rather use them as a way to reduce risk.

Other investors are traders. They should use risk controls and have an exit plan if the macro narrative changes.

Advisors and portfolio managers should reassess correlation assumptions and scenario stress tests. They should also consider liquidity buffers.

Institutions and fund managers should watch for changes and ensure that their creation and redemption operations are stress-tested.

So what should you watch next? You should watch the US inflation prints and Fed commentary. You should also keep an eye on risk sentiment and geopolitical developments.. You should watch the mutual fund monthly data to see if the gold ETF surge is a one-month spike or the start of a persistent reallocation.

In the term you should keep an eye on the same things. You should also be aware of the risks. Adjust your portfolio accordingly.

Gold ETFs are a way to invest in gold. They are easy to trade. Can be used to reduce risk.. Investors should be aware of the risks and keep an eye on the news to adjust their portfolios accordingly.

The price of gold can be affected by things. It can be affected by interest rates, inflation and geopolitical developments. It can also be affected by inflows or outflows of money.

So investors should be careful. They should do their research. Adjust their portfolios accordingly. They should also keep an eye on the news. Be aware of the risks.

In conclusion January 2026 was a month for investors. A lot of money was moved around. Gold ETFs were very popular. Investors should be aware of the risks. Keep an eye on the news to adjust their portfolios accordingly. They should also be careful. Do their research before making any investment decisions.

The gold ETF surge was a surprise. It was driven by a mix of domestic forces. Investors should be aware of these forces. Adjust their portfolios accordingly.

The US Federal Reserve is a player in the gold market. When they cut interest rates it can make gold more valuable.. When they raise interest rates it can make gold less valuable.

Investors should also keep an eye on risk sentiment and geopolitical developments. These can affect the price of gold and other assets.

So investors should be careful. They should do their research. Adjust their portfolios accordingly. They should also keep an eye on the news. Be aware of the risks.

In the end investing is about making informed decisions. Investors should do their research. Adjust their portfolios accordingly. They should also keep an eye on the news. Be aware of the risks.

Gold ETFs are a way to invest in gold. They are easy to trade. Can be used to reduce risk.. Investors should be aware of the risks and keep an eye on the news to adjust their portfolios accordingly.

The price of gold can be affected by things. It can be affected by interest rates, inflation and geopolitical developments. It can also be affected by inflows or outflows of money.

So investors should be careful. They should do their research. Adjust their portfolios accordingly. They should also keep an eye on the news. Be aware of the risks.

The gold ETF surge was a surprise. It was driven by a mix of domestic forces. Investors should be aware of these forces. Adjust their portfolios accordingly.

The US Federal Reserve is a player in the gold market. When they cut interest rates it can make gold more valuable.. When they raise interest rates it can make gold less valuable.

Investors should also keep an eye on risk sentiment and geopolitical developments. These can affect the price of gold and other assets.

So investors should be careful. They should do their research. Adjust their portfolios accordingly. They should also keep an eye on the news. Be aware of the risks.

In the end investing is, about making informed decisions. Investors should do

The Securities and Exchange Board of India has made a decision on Exchange Traded Fund pricing and band changes. This decision could change the prices of bullion Exchange Traded Funds. Affect how investors behave.

To sum it up this situation tells us a lot about how investors behave.

In January 2026 a lot of people invested in gold Exchange Traded Funds, around 24 thousand crore rupees at the time that people were investing less in equities. This was both a move because of what was happening in the economy and an important moment for investments, in India. It shows that:

* Indian investors, both regular people and institutions are using Exchange Traded Funds as an affordable way to invest based on what they think will happen in the economy and to protect their portfolios.

* When people think that the global interest rates will change they want to invest in things and this can lead to a lot of money moving from equities to metal Exchange Traded Funds in a short time.

* The people who regulate the market and the people who participate in it are paying attention. The money going into Exchange Traded Funds is big enough to affect the underlying markets so they are making policies to respond to it.